Marketing Dive1h
Target debuts ‘weirdly hot’ Santa for second holiday advertising push
The retailer is running two distinct holiday campaigns for the first time to appeal to consumers who view the season as too ...
Marketing Dive2h
McDonald’s holiday cups entertain with Doodles content, digital collectibles
The fast-food giant is collaborating with a Web3-fueled entertainment brand that CMO Tariq Hassan calls “an agent of change ...
Marketing Dive17h
Why Tide is shifting to social-first marketing for its latest NFL blitz
Tide’s association with the NFL runs nearly as deep as the stains its products claim to eliminate. Some of the 78-year-old ...