AXE champions self-expression and with the AXE Fine Fragrance collection, guys can make a lasting impression, even before they say a word. The collection is truly the ultimate hype man for dating.

Cologne formulations differ substantially from one scent to the next ... ever been stuck in the elevator with a colleague doused in Axe you know exactly what we mean), so it’s especially ...

And, it's also sweetening an array of new fragrances for men and women. These new products from Glossier, Laura Geller Beauty, Sweet Tooth by Sabrina Carpenter, Carolina Herrera and yes ...

This National Fragrance Day (yes, it’s a thing) on March 21, Axe Canada bypassed dating apps to offer a fresh alternative to modern dating – scented wild postings featuring four real, local Gen Z guys ...

One where chemistry starts with a sniff, not a swipe." AXE champions self-expression and with the AXE Fine Fragrance collection, guys can make a lasting impression, even before they say a word. The ...