The official Jaffa Cakes Instagram account publicly requested that the Peek Frean Biscuit Museum in Bermondsey remove their ...

The humble Jaffa Cake has caused controversy.

ONE of the UK’s biggest brands has launched its first new biscuit in over a decade.  The sweet treat combines two incredible ...

London’s biscuit museum, which is officially called the Peek Freans Museum, unveiled an exhibition dedicated to McVitie’s ...

Fox’s Burton’s Companies (FBC) has today announced a major change for its Maryland brand, with the launch of an exciting innovation in the sandwich biscuit ...

Is a Jaffa Cake a biscuit or a cake? The age old question has finally been answered after confectionary brand McVities ...

MCVITIES has unveiled two brand new Hobnobs biscuits much to the delight of shoppers. The biscuit maker has launched the crumbly biscuit in cookie form with customers able to choose from a milk or ...

Design decisions must be informed by evidence that any changes will solve a real problem. Blindly following trends will ...

There are few places in UK FMCG as tough as the biscuit aisle. While the market is dynamic and competitive, with discerning, price-conscious shoppers and a strong own-label presence, it presents a ...

Step inside this Arncliffe property in NSW and a WiFi signal may be the only telling reminder you’re still in 2025, with the ...

Despite being stocked in the biscuit aisle, McVitie’s has always maintained that Jaffa Cakes are legally and technically cakes.

The biscuits retain the traditional golden-baked base but are topped with a pink, fruit-flavoured layer. The company describes the launch as a seasonal twist designed to appeal to existing fans of the ...