IJR8d
Border Patrol Council Official Says Media Uses Tren De Aragua Gang For Ratings, Push For Their Agenda
National Border Patrol Council Vice President Art Del Cueto appeared Monday on Fox Business and accused some leaders of ...
The Wall Street Journal on MSN12d
Nielsen to End Panel-Only Ratings That Have Measured TV for Decades
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
How Social Media Is Driving E-Commerce (And How Brands Can Capitalize)
Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...
Marketing Dive13d
Nielsen’s latest MRC accreditation returns it to measurement pole position
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
Nielsen Earns Accreditation for ‘Big Data + Panel’ Ratings Measurement
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
Exchange 4 Media13d
MRC accredits Nielsen’s Big Data + Panel National TV measurement
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
Yahoo Finance13d
Nielsen’s latest MRC accreditation returns it to measurement pole position
Nielsen has received accreditation for its Big Data + Panel National TV measurement from the Media Rating Council (MRC), per a press release, potentially re-entrenching the longtime force in TV ...