Discover a game-changing tutorial that brings innovation and fun into nail art using just a simple bobby pin! This ...

‘Tis the season for twinkling lights, cosy gatherings and nails that shine bright. Because when it comes to holiday beauty, your manicure is often the easiest way to make a statement.

Start by pushing back your cuticles to create a longer, cleaner nail bed. Bachik recommends Tweezerman’s Pushy & Nail Cleaner ...

On TikTok, beauty trends are always evolving, and we’re seeing millennials masterfully adopting Gen Z’s fresh, edgy aesthetic ...

Cardigan nails mimic the fuzzy, blended look of a colorful mohair sweater. If you love a maximalist manicure to brighten up the gloomy season, you're in luck: The most popular cardigan nail looks ...

Scratch 2025 columnist & Scratch Stars Ultimate Gel Polish Stylist , Jiak Hing , shares a step-by-step for this twinkling ...

Meghan Markle was heavily criticized for a pricey necklace in her As Ever holiday promo and the controversial shape was ...

Marketing reports that DTC brands use cultural IP like "Wicked" for successful collaborations targeting Gen Z, fostering ...

You should focus on SEO techniques that deliver value through original data, niche-focused content and actionable insights ...

Shay Mitchell has launched soothing, cooling, and hydrating face masks for kids as young as four years old in the name of ...

From tasty treats to stylish home accessories, these gifts strike the perfect balance between practical and fun ...

Tired of the usual array of gifts? Try our thoughtful curation of the best festive season presents, under $25, under $50 and ...