Ogilvy India, as a part of WPP Open X, has created the new 'Coke Zero Auditions' campaign playing off a universally ...

New Delhi: Conceived by Ogilvy, the new ‘Coke Zero Auditions’ campaign plays off a universally well-known ‘method acting’ routine where actors pretend to sip an imaginary beverage ...

March Madness is heating up, and so is Tampa’s fandom game. But all that cheering, chanting and bracket-busting buzz comes ...

Coca-Cola is reintroducing its iconic personalized bottle campaign, leveraging nostalgia and social media to expand its reach ...

Coca-Cola Zero Sugar is tapping into March Madness hype with a new campaign that revolves around the idea that being the best sports fan can be “thirsty work,” and that Coke Zero is the ideal ...

On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with ...

Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper ...

Enter Coca-Cola Zero Sugar, stepping in with ice-cold reinforcements ... toast to buzzer-beaters and underdog upsets. The brand’s new TV spot, “Fight Song,” channels the energy of the ...

Big tension for Mukesh Ambani as Coca-Cola, PepsiCo giving direct competition to Campa Cola in Rs 10 price war by…. By ...

In New Zealand, there are a number of tribunals and review boards you can go to when you feel things haven’t quite gone your ...

Coca-Cola, Pepsi Max and Velvet toilet rolls are among the surprise bestsellers in Amazon’s Spring Deal Days event. Here’s ...