Los Angeles Lakers forward LeBron James debuted the NBA's upcoming official Nike socks during pre-game warmups on April 19.

Last year, the Reds' Elly De La Cruz wore custom Jordan 4 cleats with "JRD" and "42" on them for Jackie Robinson Day.

Unlike athletes in other league sports, basketball players can do a lot of accessorizing. They don protective masks, ...

After the Converse "Chuck Taylor" All-Star, the first ever signature athletic shoe in 1921, dominated the basketball shoe industry with 80% market share, per research firm SATRA) in the 1960s. Nike ...

Want to wear the same sneakers as Steph Curry, James Harden, and LaMelo Ball? These top styles from Nike, Adidas, Under Armour, and Puma are frequently worn by NBA players—and they’re selling fast.

That player would be Golden State guard alum Johnny Payak. After ending his college career at Bowling Green, Payak was picked ...

The Air Jordan Retro 9 ‘French Blue’ or what some call ‘Flint Grey’ sneakers are returning, and this is going to be a huge ...

Even on sale, that's pricey. But it's not just any custom jersey. It's a replica of the ones the players wear. Nike says: "Bring the excitement of Los Angeles Dodgers games to life with this ...

The Phoenix Suns' earliest connection to the Nike Basketball brand occurred nearly ... Booker became the company's 24th signature-shoe NBA player. Suns Ring of Honor inductees Alvan Adams, who ...

Devin Booker and PJ Tucker debut Nike Book 1 "What The PJ." Check our Sneakers news for more upcoming releases and breaking content!

It was a G League game, but the rosters are made of NBA players who can ... the rookie likes to mix Nike Kobe sneakers into his rotation. During last night's game, Bronny wore the Nike Kobe ...