Dell dumps its PC brands to be more like Apple
On the consumer side, the Dell 14 and 16 Plus (along with their 2-in-1 versions) look like typical mainstream Dell laptops. The Dell Premium systems, formerly XPS, look completely unchanged from last year. (I've heard that we likely won't see any big changes for that lineup until next year.)
Dell just announced it Dell Pro Max 14 and Dell Pro Max 16 at CES. The laptops pair the latest Intel Core Ultra Series 2 ...
The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.
Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change ...
New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...
In a bid to reignite interest, Dell Technologies is rebranding its PCs, seemingly taking cues from Apple's famed naming style ...
AMD said it has won its first deal to supply Ryzen AI Pro chips to commercial PCs made by Dell Technologies, opening another ...
In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
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