The science-side of menu engineering Menu engineering is an art and a science, but it’s the science part that trips up most restauranteurs. In this article we’ll look at how to gather the ...

Menu engineering is an art and a science, but it’s the science part that trips up most restauranteurs. In this article we’ll look at how to gather the right data so the science of designing optimized ...

From QR codes to delivery apps, a menu specialist weighs in on the rise of digital menus and what it means for menu engineers.

Menu engineering will not only grow restaurant profits, but it can also improve guest satisfaction. While there are many moving pieces necessary to analyze restaurant menu performance, menu ...

Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing ...

You might not think social engineering for menus is a great skill for us. But maybe your new open source project needs collaborators. Maybe your startup company needs investors.

“Menu engineering” makes Leela Palace Kempenski’s head chef Rudolf Eichele scour his 1,400 cook books and Lalit Ashok’s regional executive chef-south Nimish Bhatia pour over his creations ...

You might not think social engineering for menus is a great skill for us. But maybe your new open source project needs collaborators. Maybe your startup company needs investors.

As Shannon Scott, head of menu design at the IHOP sister-brand Applebee's, told me: "The menu is really the single most important representation of the brand in the restaurant, other than the ...