In a new move blending gaming and commerce, Sam’s Club, a subsidiary of Walmart, has launched an integration with Roblox that allows players to unlock real-world deals through gameplay.

Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to Marketing Dive. A collaboration ...

Walmart is now launching a new interactive initiative within the virtual gaming world that invites players to unlock real-world membership deals for its subsidiary, Sam's Club.

Gamefam has announced a playable Roblox launch dedicated to FIFA's upcoming Club World Cup tournament - a U.S.-based competition among 32 men's club soccer teams with a $1 billion pot.

Roblox has had many big business relationships over the last several months, and now, Sam's Club is joining in on the branding opportunity.

Manchester City are delighted to announce the launch of ‘Blue Moon’, a brand-new City themed experience on Roblox, which is now available for fans to enjoy.

American Eagle Launches New ‘Members Always’ Club Within Roblox Earlier this month, the AE brand debuted a metaverse adaptation of its Spring 2022 campaign, which is now being expanded even ...

Gamefam and FIFA are bringing the World Cup to Roblox via Super League Soccer from June 14 through July 13.