Roblox shares fell as much as 9% after the short seller said the company conflated daily active users (DAUs) with the number of people visiting its platform.

“Roblox is lying to investors, regulators, and advertisers about the number of ‘people’ on its platform, inflating the key metric by 25-42%+,” Hindenburg said.

The Ratings Game Roblox stock rockets 20% on ‘impressive’ turnaround from yearlong slide Bookings for September top consensus as online worldbuilding platform popular with tweens finds a way ...