Amelia Dimoldenberg teams up with Bumble for a year-long content series, ESPN launches a TikTok influencer push—and more.

These executives from holding companies and independent agencies are ones to keep an eye on—for better or worse.

Lay’s is returning to the Super Bowl after a two-year hiatus in a bid to acquaint more Americans with its All Dressed chip flavor, already a fan-favorite in Canada. The spot will come from Highdive, ...

Publicis has hired Geoff Calabrese as its chief commercial officer. He most recently served as the CEO of North America Investment at Omnicom Media Group, a role he was appointed to last month.

Technology can unlock actionable data, but human creativity drives meaningful impact throughout the creative lifecycle.

IAS product launch is a bright spot for the company amid sale rumors, insider trading suit and chief financial officer ...

W+K Portland will again lead DoorDash’s Super Bowl creative following 2024’s award-winning “DoorDash All the Ads” stunt.

McDonald’s, the world’s largest restaurant company, announced that it will no longer set “aspirational representation goals.” ...

German engineering and technology company Bosch will air its first Super Bowl commercial, the company announced Monday at a ...

Publicis Groupe implemented cuts within its diversity, equity and inclusion teams at the end of last year—both at a holding ...

From AI to personalization, older creativity and a renewed focus on DEI, here are trends ad leaders expect (and hope) will come into play in 2025.

During CES, NBCUniversal will kick off sales efforts for its 100th-anniversary slate, which includes the 2026 Super Bowl, ...