For marketers, research is a foundation for sound decision making. Data that's gathered from research can provide direction for new product development, AI, big data and marketing strategies. Good ...

Companies and other organizations use marketing research to manage the risks associated with offering new products and services. These organizations don't want to spend too much money developing a ...

Carrying out research requires a degree of self-motivation. If the topic that you have chosen to study is neither interesting nor important to you, then it seems likely that you will become ...