Reading Time: 10 minutesClick here to read highlights from the storyThe Wisconsin Supreme Court election has been awash in ...

The financial services company increased its marketing budget to $50 million with new ads to appear on TV, social media and ...

A new survey from LG Ad Solutions found that a majority of customers would do more shopping on their TVs if given the chance.

The business of streaming is revolving more and more around how many ads users are willing to sit through for the sake of ...

NBC, Disney, Fubo and Mindshare weigh in on the creative flexibility offered on CTV and whether sports streamers really reach ...

The study found that among digital devices, CTV increased its programmatic ad share of impressions to 24% (up from 11% in ...

Netflix has separated itself from the pack of TV streaming services, at least in the minds of its viewers, whom Netflix ...

Automatic content recognition is a setting you can disable on your smart TV if you want to. CLEVELAND — It's common knowledge ...