Being a K-pop fan is also an expensive affair, considering ardent fans wish to celebrate their favourite idols by owning some of the most exclusive merchandise released by these artists. From ...

Secondhand marketplace Bunjang revealed Thursday its 2024 trend report on K-pop merchandise for its global platform. K-pop merchandise is currently the most popular category for Global Bunjang ...

BTS' j-hope unveils HOPE ON THE STAGE World Tour merch (Images Via X/@bts_bighit, @hybe_merch) BTS’ j-hope unveiled the official merchandise for his upcoming solo world tour, HOPE ON THE STAGE ...

The retro wave hitting K-pop is strong. Following physical albums, 'nostalgic items' are being increasingly summoned in official merchandise. According to the entertainment industry on the 9th ...

Dr. Katie Milestone, a sociologist specialising in media and culture, explains: “The ‘teeny-bop’ fandom model is alive in K-pop, where young girls are encourage to form intense emotional connections ...