One of the most basic lessons you learn in first year business school is the SWOT analysis – strengths, weaknesses, opportunities, and threats. And it’s a great framework to apply to your business to ...

SWOT is an acronym for a brainstorming exercise that analyzes the strengths, weaknesses, opportunities and threats for a business. The first two factors, strengths and weaknesses, are controllable ...

To get where you want to go, you first need to understand where you are. Strategic analysis is a tool that businesses use to map out their current positions before they develop strategic plans for ...

After you’ve defined your career aspirations and goals (see my previous blog on how to do this), the next step is to understand more about yourself and your external environment. This is where the ...

When trying to get a handle on creating a HR strategy, it can be hard to know where to start. That’s where an HR SWOT analysis, which stands for strengths, weaknesses, opportunities, and threats, ...

Here’s some concrete advice on how to sidestep these pitfalls and make your strategy session more inspiring. Start by flipping the sequence of your SWOT agenda by placing the analysis of external ...

Sergej is the CEO of Amasty, one of the leading Magento extension vendors building their products and services around customers' needs. I first became familiar with the SWOT analysis about 15 years ...

For most organizations, implementing an effective SEO (search engine optimization) strategy involves collecting and analyzing significant amounts of keywords, content, analytics, and competitive data ...

One of the most basic lessons you learn in first year business school is the SWOT analysis—strengths, weaknesses, opportunities, and threats. And it's a great framework to apply to your business to ...