Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

Google ads are a real game changer for e-commerce companies looking to increase traffic and sales. However, creating high-converting ads requires strategy and precision. Here are the steps for ...

Join Pippit today and transform your international campaigns into cultural chameleons—dynamic, influential, and ...

As Dan Wieden, co-founder of ad agency Wieden+Kennedy, said in a blog post, “It’s been the same since people gathered around the campfire to hear a story. Are you a good storyteller or a bad ...

As Generation-Z continues to dominate the digital landscape and wield significant economic influence, agencies face the challenge of creating digital display ads that truly resonate with this elusive ...

Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

Amazon says its agent makes high-quality ad production a breeze. The agent aims to give SMBs better advertising tools. It's accessible via a new "chat" feature in Creative Studio. Amazon has launched ...

Evaluating performance accurately is vital for making strategic recommendations, allocating budget, and getting C-suite approval—which, as a marketer, is your everyday life. That makes customer ...

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook, ...

Google Ads offers several ways to create audiences, with custom segments being the most flexible and powerful option. However, most custom segments we see are poorly created. Poorly created audience ...

Joel Kaplan runs an impressive Social Media Marketing Agency (SMMA), popularized by Tai Lopez who promoted this business ...