Boasting a violet hue, this affordable shampoo banishes yellow tones and unlocks brighter, healthier-looking hair ...

"[This year] we’ll see a softer, rooted version of platinum blonde that feels like less maintenance and is effortlessly chic, ...

With a hydrating, strengthening and shine-boosting formula, it's no surprise the actress' hair always looks on point ...

What you really need? A purple shampoo. Yep, unlike darker brown hair colours, blonde hair has an annoying tendency to fade and become brassy. Thankfully a toning purple shampoo can help prevent this.

a woman in her early 70s, remarked: "I have fine, naturally blonde hair even though I'm in my early seventies, but just lately, it has started thinning. The Density Shampoo and Conditioner have ...

If you’re starting with dark hair, you’ll need multiple sessions (and yes, purple shampoo will become your new best friend). The upkeep is real, but so is the payoff. This light blonde is the ...