Before Ethan “Boobie” Feaster played a single down of varsity football at DeSoto (Texas) High School, the wunderkind receiver ...

One Big Ten school just became even more enticing for future athletic prospects. The UCLA Bruins athletic department ...

One Pack is no longer in charge of paying players or brokering deals. Here’s how it still plays a part in N.C. State’s NIL ...

Offensive lineman Jordan Seaton and quarterback Julian Lewis have signed NIL partnerships with Taco Bell, launching the ...

Beats by Dre has announced their third class of "Beats Elite", the company selects a handful of college football players to ...

Freshman back Telly Johnson emerged as a late-season star for the Huskies, twice clearing the 100-yard barrier in the team's ...

This article was originally published on www.si.com/fannation/name-image-likeness as Michigan QB Bryce Underwood surprises ...

The deals with a local business are believed to be the first of their kind in Tacoma, and perhaps in the state.

While City Fans 210 and 210 Inspired remain integral parts of UTSA's NIL operations, the Roadrunners have moved ...

Nebraska outside hitter Harper Murray has signed a name, image and likeness deal with Adidas, the German apparel company ...

The forum, geared towards high school athletes and their families, will address how recruiting has changed since NIL's ...

Oregon State athletics is overhauling its structural approach to managing Name, Image and Likeness (NIL) deals for ...